This season, the buzz is all about logos again. This time, 24 Sèvres and Le Bon Marché have envisioned "Let's Go Logo", a capsule collection that gives brands carte blanche to reimagine their logos.
With this cotton logo sweatshirt designed exclusively for this event, Maison Labiche rethinks the place of its logo and makes it the centerpiece of its design. The brand's embroidered signature infuses this urban wardrobe classic with a timeless, unique look. By accenting its spool of thread with an impertinent pair of eyes, this fashion house enhances this piece with a playful, lighthearted note.